Because great jeans deserve great treatment.
When you find jeans that fit like a dream, you want to keep them around—right? Whether it’s your go-to pair for date night, casual Fridays, or weekend brunch, taking care of your denim means more wears, better fit, and long-term style.
If you’ve ever wondered how to keep your jeans from fading, stretching out, or losing their shape, we’ve got you covered. These simple care tips will help your denim look fresh, clean, and ready—for seasons to come.
Don’t Wash After Every Wear (Seriously)
The truth is: less is more when it comes to washing your jeans. Overwashing breaks down the fabric, fades color, and wears out stretch.
✨ Our Tip:
Spot clean when needed and try to wash only after 4–5 wears (or more if they’re still fresh).
When You Do Wash, Turn Them Inside Out
Washing denim inside out helps protect the outer color and surface from friction and detergent.
✨ Our Tip:
Use cold water and a gentle detergent made for dark or delicate fabrics.
Skip the Dryer—Air Dry Instead
We love a good shortcut, but heat is denim’s worst enemy. High temps can shrink, fade, or break down fibers, especially in stretch jeans.
✨ Our Tip:
Lay flat or hang to air dry. If you must use the dryer, tumble dry on low and remove them while they’re still slightly damp.
Wash With Similar Colors Only
Washing your jeans with lighter or highly colored clothes can lead to color bleeding or dull fading.
🧵 Denim-Friendly Loads Only:
Stick to similar-wash denim and dark clothing to preserve that deep, rich tone.
Avoid Fabric Softeners
Fabric softeners may seem like a good idea, but they can actually weaken stretch fibers and reduce your jeans’ shape retention.
✨ Our Tip:
Add a splash of white vinegar to the rinse cycle to naturally soften and refresh without buildup.
Fold, Don’t Hang (In Most Cases)
For structured or heavier denim, hanging can stretch out the waistband over time.
✨ Our Tip:
Fold your jeans and store them in a drawer or on a shelf—neatly stacked, of course.
Bonus Tip: Rotate Your Pairs
Don’t wear the same pair every day. Rotating your jeans gives the fabric time to recover and hold its shape.
Your Closet, Upgraded:
Build your collection with versatile washes and fits so you always have options.
Care for Your Denim, and It’ll Return the Favor
Great jeans are an investment—and with the right care, they’ll keep showing up for you, season after season. 💙
Looking to add another timeless pair to your wardrobe?
